73100

Advertising

This group includes various advertising services (either in-house or subcontracted), encompassing advisory, creative, advertising material production, media planning, and buying services. Activities included are the creation and placement of advertisements in newspapers, magazines, tabloids, radio, television, the internet, and other media; the creation and placement of outdoor advertisements such as billboards, panels, posters, flyers, pamphlets, brochures, window ads, exhibition space design, mobile and bus ads, and more; media representation, which involves selling ad space and time for various advertising media requests; aerial advertising; distribution or delivery of advertising materials or samples; providing advertising space on billboards and other bulletin boards; creating stands and other exhibition structures; and leading marketing campaigns and other advertising services aimed at attracting and retaining customers, such as product promotion, point-of-sale marketing, direct mail advertising, and marketing consultancy.

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