74130
Visual Communication Design/Graphics Design Activities
This group encompasses the provision of visual communication design/graphics design services, whether done manually or digitally, and can be static (non-moving) or dynamic (animated, interactive). These services are provided across various media, including print, screens (devices, TV, computer, LED screens, etc.), offline, online, or in virtual environments. The design work is related to creating materials with functions of identification, information, and persuasion, which are implemented in brand identity, logos, advertising design, infographics, and stationery. It also includes the design of communication materials (such as posters, brochures, books, or other printed materials) for profiles, websites, applications, social media, report materials, presentations, and other promotional material design. Additionally, this group covers packaging design, especially surface design of packaging. It also extends to three-dimensional media/environmental graphic design for exhibition boards/events, product displays, promotional signs (billboards), wayfinding signage, sign systems, building/retail markers, and more. This group also includes the provision of services for creating lettering, typeface design, and illustration.
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