73Advertising, Market Research, and Public Relations Activities

The activity of creating advertising campaigns and placing them in the media, including magazines, newspapers, radio, television, the internet, or other media, as well as designing the structure and display of advertisements. These advertising activities are generally provided through advertising agencies and media representatives. This basic category includes the activities of providing information related to the marketing of goods and services as well as the provision of information related to public relations activities and public opinion polling activities, which can be based on the collection and analysis of original data, or research and analysis of previously available data. Basic category